The Business of Love as Desirable as Ever!
(October 22, 2014) – Corday Productions, a leader in daytime drama and producers of the iconic soap Days of our Lives, is partnering with TruLOVE® Network, which is owned by BroadLit, Inc., to develop exciting original television properties based on TruLOVE’s extensive library of romance stories. TruLOVE® is a digital network with a new focus on global romance and programmed to capture the powerful female audience with a wholly owned original library of content developed by an award winning marketing, branding and production management team.
Since Days of our Lives premiered in 1965, Corday Productions has reached historical status having aired over 12000 episodes on NBC, with no signs of slowing down. Corday is dedicated to revitalizing the traditional soap opera to suit current fans and engage new viewers.
“Our new projects with TruLOVE® are sure to capture the hearts and fantasies of our viewers and we are thrilled to be in business with such trailblazing women as TruLove®Network/BroadLit® partners Cynthia Cleveland, Nancy Cushing-Jones, and Barbara Weller, and we look forward to unveiling more details soon, in true dramatic fashion, ” said Ken Corday, CEO of Corday Productions.
TruLOVE® Network is unique in that it brings to the market a combination of classic and new romance material through many multi-media channels. It’s library includes nearly 100 years of the assets of True Romance® and True Love® Magazines, including not only the vintage cover images now being licensed, but also a century of women’s stories about both true love and love gone bad.
“To bring these two romance focused companies together with the innovative partnership between TruLOVE® and Corday is an incredible opportunity and together we look forward to providing fresh and original content for new viewers,” said Cynthia Cleveland, CEO of TruLOVE® Network/BroadLit®.
Corday and BroadLit’s first co-produced project is slated to be announced at the end of 2014.
ABOUT CORDAY PRODUCTIONS
Days of our Lives is produced by Corday Productions Inc. in association with Sony Pictures Television. Ken Corday is the executive producer with co-executive producers Greg Meng and Lisa De Cazotte. Days of our Lives airs nationally on NBC in the United States and in many international territories. The show has garnered 36 Emmy Awards, including most recently the 2013 Outstanding Daytime Drama, and numerous nominations, as well as multiple People’s Choice Awards, GLAAD Media Awards and Prism Awards.
ABOUT TruLOVE® NETWORK/BROADLIT®
TruLOVE® Network/BroadLit® brings to the market a combination of classic and new romance material through its many multi-media channels. Its website hub, TruLOVEstories.com, is specifically designed for women looking for a little romance seasoned with humor. The site offers contemporary romance novels, stories, games (Girlfriends Strike Back for iOS and Android devices), merchandise, contests, videos and other opportunities for building a strong community. It is bringing to life its extensive archive of vintage and new love stories by publishing the on-going TruLove Collectionseries. TruLOVE® Network/BroadLit® is a Los Angeles - based company launched by the owners of Broadthink, a boutique branding and new business development media company founded in 2002. Its three partners, Cynthia Cleveland, Nancy Cushing-Jones, and Barbara Weller, are recognized throughout the entertainment, consumer products and publishing industries as experts in content translation from one medium to another. See more at: http://trulovestories.com/news/broadlit-in-the-news/#sthash.Dm2WOUTv.dpuf
TruLOVE® Network/BroadLit ® were advised by its Strategic Partner, William Nix, Chairman of Creative Projects Group (www.creativeprojectsgroup.com/who-we-are/53-officers/308-william-nix-chairman.html), on the intellectual property, media rights and business aspects of the deal.